Wine & Spirits. Represented. Experienced.
We do two things exceptionally well: helping wine & spirits brands grow across Florida and bringing unforgettable in-home tasting and mixology experiences directly to you.
Two Ways We Bring Beverage Expertise to You
Beverage Brand Representation
We help wine and spirits brands build and grow their business across Florida. From distributor management and market strategy to key account development and hands-on field execution, we serve as your experienced, boots-on-the-ground sales partner by opening doors, building relationships, and turning market opportunities into results.
In-Home Wine Tastings
Private, expert-led wine tasting experiences in the comfort of your home. Perfect for wine night, birthday celebrations, or simply deepening your knowledge and appreciation of wine. Cheese pairing or full charcuterie board available that will complement your chosen wines.
Mixology Classes
Learn to craft cocktails like a pro. Our hands-on mixology sessions are fun, educational, and tailored to your group — from classic techniques to creative signature drinks.
Florida-Based. Beverage-Obsessed.
What I'm Drinking, LLC was built on a simple belief: wine and spirits are best when shared — whether that means putting a great bottle in the hands of the right retailer, on the right beverage list, or pouring it in someone's living room surrounded by friends. We operate two distinct services under one roof. The beverage brand representation arm works directly with wine and spirits brands to build their presence across Florida's on- and off-premise accounts. The experiences arm brings private tastings, mixology classes, and food pairing events straight to your door. Two businesses. One team. One genuine love for what's in the glass.
Ken Stone
Founder & Principal
With over 25 years of experience in the beverage industry, Ken brings his passion for wine and spirits to life in every in-home tasting and mixology class he conducts. He's a proven brand builder with contacts all over the state of Florida. He believes that every bottle has a story, and he loves sharing these tales with fellow enthusiasts. Ken brings more than 25 years of beverage industry experience spanning sales leadership, distributor management, brand development, hospitality, and the on- and off-premise channels. A proven brand builder with deep relationships throughout the Florida market, he understands what it takes to navigate distributors, develop key accounts, and turn brand strategy into market execution. But for Ken, wine and spirits have always been about more than what's in the bottle. They're about the stories behind them; the people, places, history, and passion that make each brand unique. It's that belief in storytelling that has shaped his approach throughout his career, whether he's introducing a brand to a buyer, helping a supplier grow its presence in Florida, or leading a private tasting around someone's dining room table. Ken is a Certified Sommelier and holds WSET Level 3 certification in Wine and WSET Level 2 certification in Spirits. He founded What I'm Drinking to bring together the two sides of the business he loves most: helping great brands tell their stories and grow, and helping people discover and experience wine and spirits in a more personal way.
What People Say About Us
"The wine tasting class we had at Michelle's house was a delightful experience. It brought a touch of sophistication without being overly pretentious. Everyone left with a better appreciation for wine and some great stories to share."
Jamie Blum-James
"I have had the opportunity to work with Ken for over 25 years. I have always found him to be proactive and hardworking. He has exceptional interpersonal skills. He knows the Florida market well and has been very helpful in developing strategies for success."
Timm Crull
President, The Terraces Winery
"I have worked with Ken for 11 years and during that time he has consistently been one of the most reliable and effective partners we've had in the beverage industry. Ken's ability to build genuine relationships while also maintaining a high level of service is rare. He understands the pace and demands of the restaurant industry and consistently delivered support, solutions and thoughtful recommendations that helped our business succeed."
Michelle Lefkowitz
Owner, Salute Market
Get In Touch
We're here to answer your questions and help with your wine and spirits needs.
Email: [email protected]